E-commerce & Marketplace Development Solutions
Build a digital commerce platform designed around your products, customers, vendors, sales processes, and business model. We develop and integrate e-commerce websites, online stores, multi-vendor marketplaces, B2B commerce platforms, mobile commerce experiences, subscription commerce systems, and custom digital marketplaces - from product catalogs and shopping carts to payments, vendor management, order processing, inventory integrations, analytics, and automation.
Alive Inc. has built online storefronts for brands in jewelry, gifting, fashion and stationery, alongside a mobile grocery ordering app, and its case studies are public. Marketplace, B2B, and subscription-commerce projects apply the same commerce foundations with vendor, pricing, and recurring-billing workflows added on top.
The problem
Where businesses get stuck
Store platforms that do not fit the catalog
Off-the-shelf themes struggle with complex variants, bundles, made-to-order items, wholesale pricing, or unusual pricing rules.
Checkout drop-off
Slow pages, forced sign-ups, limited payment options and shipping surprises at the last step lose sales that were already won.
Stock and order chaos
Inventory in one place, orders in another and a spreadsheet in between leads to overselling and slow fulfilment.
Marketplace chicken-and-egg
A marketplace needs sellers to list, buyers to trust the platform, and a fair, transparent way to split the money through commissions and payouts.
B2B workflows a consumer store cannot express
Customer-specific pricing, bulk ordering, quote requests, approval chains and credit terms need a different checkout model than a standard cart.
Growth without visibility
Without proper SEO structure, analytics, CRM and marketing integrations, a store cannot be found, understood, or improved.
How it is structured
The parts of the platform
Storefront & catalog
Categories, search and filters, product pages, cart and account areas, designed mobile-first and structured for search visibility.
Checkout, payments & commissions
Address, shipping and tax logic with the payment gateways your customers use, plus (for marketplaces) configurable seller commissions and payouts.
Vendor & B2B layer
Seller onboarding, listing tools, per-seller orders on the marketplace side, or business accounts, tiered pricing and approval workflows on the B2B side.
Order & inventory operations
Order lifecycle, fulfilment status, returns, refunds, and real-time or scheduled sync with ERP, warehouse, or POS inventory systems.
Integrations
CRM, ERP, shipping carriers, accounting, email and marketing tools connected through APIs.
Analytics & automation
Sales, customer, product and marketplace-commission reporting, plus automated workflows like abandoned-cart, review requests, and order notifications.
What we build
Capabilities
Product & variant management
Attributes, variants, bundles and bulk import for larger catalogs, whether single-store or multi-vendor.
B2B & wholesale commerce
Business accounts, multiple users per company, customer-specific pricing, bulk ordering, quote requests, and credit terms.
Mobile-first & app experience
Fast, thumb-friendly browsing and checkout, with an optional native or cross-platform mobile app sharing the same backend.
Customer accounts, wishlist & reviews
Order history, saved addresses, wishlists, and product/seller ratings for repeat buyers.
Commissions, payouts & subscriptions
Configurable commission per seller or category with payout reports, plus recurring billing for subscription commerce where applicable.
SEO-ready structure & CRM connection
Clean URLs, structured product data, and optional CRM integration - including Alive CRM - for lead and customer follow-up.
How we deliver
Our approach
Map the catalog, customers and buying journey
We review your products, customer types (B2C, B2B, D2C, marketplace vendors), sales channels and any existing store before choosing an approach.
Define the commerce model & UX
Single store, multi-vendor marketplace, or B2B portal - and how pricing, tax, shipping, quotes and returns should work - followed by wireframes and interface design reviewed before build.
Architect the platform
Database, application architecture, APIs, security controls, and infrastructure are planned around the chosen commerce model and expected scale.
Build and integrate
Storefront, vendor/B2B tools, back office, and integrations (payments, ERP, CRM, shipping, marketing, analytics) are built in stages so you can review working software early.
Test the money path
Catalog, cart, checkout, payments, refunds, stock updates, vendor payouts and edge cases are tested end to end before launch.
Launch and improve
Go-live support, monitoring, and iterative improvements - new integrations, features, and platform upgrades - based on real customer and vendor behaviour.
Technology
Stack
Questions
Frequently asked
What is the difference between an e-commerce store and a marketplace?
A store sells your own products. A marketplace lets multiple independent sellers list products on your platform, so it adds seller onboarding, per-seller orders, commissions and payouts.
Can you build a custom store instead of using a template platform?
Yes. Custom builds make sense when your catalog, pricing rules, workflows or integrations do not fit a standard platform. We can also advise when an existing platform is the better choice.
Can you build B2B or wholesale commerce?
Yes. B2B platforms can support company accounts, multiple users per company, customer-specific pricing, bulk ordering, quote requests, approval workflows and credit terms.
Can the platform support a mobile app?
Yes. A web store and a mobile app can share the same back end, so products, stock and orders stay in sync.
Which payment gateways can be integrated?
Commonly used gateways can be integrated depending on your target countries and business setup. We confirm supported options during scoping.
Can an e-commerce platform integrate with ERP or CRM software?
Yes. Depending on the available APIs, the platform can exchange product, inventory, order and customer data with ERP systems, and leads/customers with CRM systems such as Alive CRM.
Can you build subscription commerce?
Yes. Recurring billing, subscription plans, renewals, upgrades and cancellations can be built into the commerce platform where relevant.
Can you migrate an existing store?
Yes. Products, customers and order history can be planned for migration as part of the project.
Do you help with SEO for the new store?
The store is structured for search from the start, and dedicated SEO services can be added separately.
Do you provide ongoing e-commerce support?
Yes. Support can include maintenance, security updates, performance improvements, new integrations, and feature development after launch.
Keep exploring
Related pages
Related services
Website Design & DevelopmentMobile App DevelopmentDigital Marketing & SEOUI/UX DesignAPI Development & IntegrationReady to build eCommerce & Marketplaces?
Tell us what you need and we will come back with a scoped approach and timeline.